Our History

Texican, Inc. has been in business for over thirty years, focused exclusively on maximizing cash for clients: This is our business. Evolving with the industry, we find and implement solutions to achieve results that are superior to those “standards” used by others in the same space. “STATE OF THE ART” management practices are not static. We do not settle for the “best practices” of yesterday, which have limited scope of analysis, and do not examine the root causes of suboptimal performance. Instead, we dig far deeper, not being satisfied with a 70-80% outcome, but seeking 100% of the improvement that is possible.

Executive Team

Joe "Tony" Reyna | President

Tony has spent his entire career leading healthcare organizations in optimizing their revenue cycle operations, as an internal executive, independent consultant, and since 1991 through his company Texican. In addition to leadership, Tony takes pride in the ability to select and manage the best and the brightest talent to serve his clients. He is currently leading the Company strategy to develop its flagship offering, Life of A Claim: a comprehensive revenue cycle solution that integrates cutting edge RCO software, set to be released in the Fall of 2023.

Patrick Fullenwider | Senior Vice-President Operations

Patrick is the operational leader of Texican. In a career spanning over 30 years, he has demonstrated a successful, methodical approach to the challenges that are manifest in the healthcare revenue cycle. He is a proven, revenue cycle leader with experience in multiple organizational settings including community, regional, specialty and teaching hospitals, and multi-specialty physician clinics. He has worked in both for profit and not-for-profit settings. Patrick has been with Texican for more than eight years and has taken the lead role in the development of Life of A Claim. Using LOAC’s data driven decision support tool, Patrick has orchestrated Texican’s collaborative approach to achieve superior revenue cycle client results. His experience includes numerous platform installations, EPIC, Siemens, GE, and McKesson, among others. His exacting approach and ability to communicate with line staff and C-suite executives makes him highly effective in achieving successful outcomes with Texican clients.

Douglass Myers | Strategic Advisor

Douglass continues his career in healthcare with Texican, Inc. as an advisor for corporate strategy and development, helping to launch its market entry with the Company’s Life of A Claim technology-supported SaaS solution for revenue cycle management. He has served as hospital executive, healthcare consultant, and entrepreneur for a series of healthcare and financial service startup and early-stage companies in the health sector. Douglass served as founding President of a hospital in Orange County California, overseeing the organizational and facility development since its inception. His brief years in consulting included strategy and management re-structuring for the University of California System, Stanford University Hospital, Sisters of Providence (Seattle-based), and Sisters of Mercy (Cincinnati-based). Douglass was founder or co-founder of companies that include High Lakes Health Care (initially Three Rivers), a regional network of independent primary care physicians, Advanced Reproductive Care, a national network of specialists in reproductive endocrinology and infertility (REI). He served as contract CEO to the founder of a national network of men’s health clinics under a letter of intent to acquire the company. Douglass has served as President of the Sanville Institute, a PhD-granting organization in psychology, President and shareholder of Wound Exam Corp, an early-stage medical device company for diagnosis of diabetic neuropathy and pressure injuries. He was a shareholder and senior executive of Inworks, offering a technology-based system for automated payables processing and financing in healthcare and higher education. Douglass has earned a baccalaureate degree in pre-med and physics (BA-Redlands), a master’s degree in health administration (MHA-Duke), MBA and an MA in management (The Drucker School, Claremont Graduate University), and was a Pew Charitable Trusts Doctoral Fellow in Health Policy at the University of Michigan School of Public Health.

Senior Operations & IT Team

Pierce Coleman | Director of Technology and Product Development

Pierce Coleman stands at the forefront of technology and innovation at Texican, Inc., merging technical sophistication with real-world applications to significantly enhance operational efficiency and financial outcomes. With over a decade of experience, Pierce has dedicated his career to harnessing the power of data and analytics, fundamentally transforming the financial landscape of multiple healthcare organizations. At the heart of his role as head of Texican’s technology, Pierce has been the driving force behind the development of Texican’s Life of A Claim offering – a revolutionary platform that seamlessly integrates multiple data sources to deliver actionable insights into claim performance. Pierce holds a Master of Public Administration in Health Administration (MPA: HA) from Portland State University and a Bachelor of Science from Oregon State. Pierce’s extensive knowledge is further accredited by his active membership in HFMA and certifications such as the Certified Specialist Business Intelligence (CSBI), Certified Healthcare Financial Professional (CHFP), and Certified Revenue Cycle Representative (CRCR). A champion of progress and ingenuity, Pierce Coleman not only advances Texican Inc.’s technological endeavors but also sets new benchmarks for technological prowess in the healthcare domain.

Gary Sexton | Senior Consultant and IT Manager

Gary Sexton is a Senior Analyst in Texican’s Healthcare Consulting practice. Gary develops and delivers business analytics and provides intelligence that is specific to client engagements and key to identifying issues and opportunities that impact the revenue cycle. Gary brings over 30 years of experience in the healthcare industry to his role. His background includes the development of numerous technology products designed to focus and direct collections, pre-registration, and various quality assurance and auditing activities. He was instrumental in the development of the earliest versions of Life of A Claim reporting and tools.  During his time with Texican, he has worked with data from over 40 different hospitals, with EHRs from McKesson, Cerner and Epic, throughout the United States. Gary earned a Bachelor of Science from Arizona State University.

Matthew Campbell | Consultant for Healthcare Process and Analytics

Matt is a Senior Consultant with Texican, Inc. dedicated to elevating the operational effectiveness of healthcare organizations and enabling them to better serve their patients. His passion and expertise lie in empowering clients to provide superior patient financial experience. Proficient in harnessing Revenue Cycle Analytics alongside process enhancement techniques, Matt is responsible for Texican’s Business Intelligence products. His comprehensive understanding of healthcare IT systems stems from a strong foundation built at Cerner Corporation, equipping him with a profound technical acumen to manage healthcare databases and IT infrastructure. A graduate of the University of Missouri’s Trulaske College of Business with a Bachelor of Science in Business Administration, Matt also holds CRCR and CHFP certifications from HFMA.

Brad Thomas | Lead Software Engineer

Brad is the Lead Software Engineer with Texican, Inc. He is responsible for the architecture, design and implementation of the Life of A Claim application.  He has more than 30 years of experience in software development across multiple industries such as financial operations, e-commerce, benefits management, warehouse management and aerospace. Brad is proficient in full-stack and database development leveraging Microsoft SQL Server, C#, JavaScript, SQL and Azure services. Brad is also proficient with AWS services, Node, Postgres, Java, and Oracle.  Brad holds a Bachelor of Science in Computer Science from The University of Tulsa.

Nate Lincoln | Business Intelligence Architect

Nate is a senior data analyst with Texican. He has more than seven years of experience working in Microsoft SQL Server and six years of experience working in the health care industry. Nate is proficient in database development, data modeling, and advanced analytics. Previously, he was the lead at Liberty HealthShare with the title of Business Intelligence Developer where he maintained large data and oversaw all reporting and analytics. He has a Master of Financial Economics degree from Ohio University.

Tyler Picard | Systems Engineer and Compliance Officer

Tyler is a seasoned Systems Engineer at Texican, Inc. with over a decade of IT expertise, primarily within regional healthcare systems. His diverse skill set encompasses scripting, automation, virtualization, endpoint management, security, identity management, and team leadership. At Texican, he focuses on realigning policies, procedures, technical controls, and configurations to meet SOC 2 and HIPAA guidelines. Tyler’s educational background includes an AAS in Information Communication Technology from Louisiana Technical College and a BS in Information Technology from Capella University. His deep knowledge and extensive experience in healthcare data security and compliance, combined with a talent for developing cutting-edge solutions, have made him a sought-after expert in the field. With a commitment to knowledge sharing and a passion for promoting best practices, Tyler plays a pivotal role in advancing security and privacy in healthcare technology.